Eric Church is THE MAN... just plain and simple.... He is in his own lane and does things his way and we LOVE HIM for it. I think he may be one of the first artists to use deep fake technology on himself! You've gotta check out his new music video to "Heart On Fire." Eric uses music video clips from his early music career but he's singing his current single. It's wild to see! Check out the video and let us know what you think!